Malt Creative

Amble Cafe

In the heart of the city of Melbourne, located on the ground floor of a stunning heritage listed building in Flinders Lane, the owners of an existing cafe engaged Malt to reinvent their name and brand identity. Amble, meaning a place to slow and relax was developed to capture an environment away from the bustling streets and create a haven away from the surrounding corporate pressures.

What we did

  • Name Development
  • Branding
  • Menu
  • Signage
  • Promotional Collateral
  • Environmental
  • Packaging

The Challenge

Create a quality identity that represents the heritage location of the cafe.

The Solution

Developed a brand based on the new name definition and upgraded interior.

A place to slow and relax